Proenza Schouler, 2014, NewYork Fashion Week

Fashion Brands, Proenza Schouler, Brand show, Fashion brand show, 2014, NewYork Fashion Week
Fashion_Brands_Proenza Schouler_12806 - NewYork Fashion Week
Proenza SchoulerFall 2014 Ready to Wear

The Google car and Amazon's delivery drones were the topics of conversation pre-presentation at Proenza Schouler's Broadway offices today.

www.proenzaschouler.com
NewYorkFashion WeekFashion Brand
The Google car and Amazon's delivery drones were the topics of conversation pre-presentation at Proenza Schouler's Broadway offices today.
The Google car and Amazon's delivery drones were the topics of conversation pre-presentation at Proenza Schouler's Broadway offices today. "We're living in the future," Lazaro Hernandez said. For Pre-Fall, though, Hernandez and Jack McCollough said they're continuing to think along the "relaxed, organic" lines of their last runway show.

The high-waisted gauchos they introduced in September are back, this time around in buttery-soft plonge leather or suede. Some will see the 1970s glory days of Anjelica Huston in the cropped, wide-leg pants, but Jack and Lazaro were vibing on their streetwise board-short look. The designers also revisited Spring's sleeveless dress with an A-line skirt. Pointing out that "the pre-collections are about product and about filling our stores," they swapped metallic foil for more humble materials such as black and white cotton velvet flocked jacquards. The Mexican-blanket-inspired stripe of one such frock rewarded close inspection; its raised, 3-D pattern felt great in the hand. In the end, perhaps, it wasn't so humble at all, merely better suited for everyday wear.

Downtown yet deluxe is an apt description for their coats and jackets, too, which are made from sheared broadtail with generous, shoulder-covering shearling collars. A beaded black chiffon evening dress that jangled as the model did her showroom circuit—each embroidery is a stack of four separate beads—looks destined to be a future heirloom.

SHARE ON :

facebook
twitter
pins
NewYork fashion week, Brands: Proenza Schouler | 12806NewYork fashion week, Brands: Proenza Schouler | 12807NewYork fashion week, Brands: Proenza Schouler | 12808NewYork fashion week, Brands: Proenza Schouler | 12809NewYork fashion week, Brands: Proenza Schouler | 12810NewYork fashion week, Brands: Proenza Schouler | 12811NewYork fashion week, Brands: Proenza Schouler | 12812NewYork fashion week, Brands: Proenza Schouler | 12813NewYork fashion week, Brands: Proenza Schouler | 12814NewYork fashion week, Brands: Proenza Schouler | 12815NewYork fashion week, Brands: Proenza Schouler | 12816NewYork fashion week, Brands: Proenza Schouler | 12817NewYork fashion week, Brands: Proenza Schouler | 12818NewYork fashion week, Brands: Proenza Schouler | 12819NewYork fashion week, Brands: Proenza Schouler | 12820