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Shanghai Tang (Shanghai Tang) was founded in 1994, on the beach (Shanghai Tang) is improved the most famous modern cheongsam, the Tang suit, jacket, for the last century, the Oriental style of modern elements added. In the east the West today, the "wind" began to fashion up the banner of "East meets West" design theme of the Beach (Shanghai Tang) for the Chinese put on a brand-name fashion coat, design, and other distinctive packaging. And the little-known reputation in the mainland than on the beach (Shanghai Tang) brand since the advent of the date of the person by the fanatical pursuit of Western fashion. From Hong Kong to New York, on the beach (Shanghai Tang) brand deeply loved by foreigners, every time on the beach (Shanghai Tang) seasonal discounts when the shop crowds. Even now in Shanghai, The Bund (Shanghai Tang) customer base in the clothing, or to foreigners and tourists residing mainly local.

Some people say the beach (Shanghai Tang) of clothing can not be interpreted in China as foreign designers led by the design team has failed to in-depth look at China, they see as China always tends to be superficial. This is precisely the beach (Shanghai Tang) smart, when the outsider in a new perspective to observe this country when there is a kind of malformation of wisdom. This wisdom is consistent with how Shanghai's temperament - a foreign culture by the new and the old Chinese culture, a combination of city impact, self-contained Shanghai culture to her increasingly fascinating. You say she marketplace, you say she flashy, you said that she and subtlety, but she is still fascinated with you.

Shanghai Tang (Shanghai Tang) History: In 1994, the late Hong Kong philanthropist David Tang Tang Shiu Kin of the Sun, to 100 million 2,000 million in Pedder Pedder Street, Central Bank opened its first Shanghai Tang (Shanghai Tang) stores to 1930 Shanghai's clothing based on the design. 1995, David Tang to the beach (Shanghai Tang) most of the 2 million shares to 100 million dollar sale to South Africa, Rembrandt Group, the only director. Present on the beach (Shanghai Tang) brand's parent company is Swiss Richemont Group.