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"Cool Lara" girls personal products brand, is an internationally renowned brand of the girls lifestyle products, is from 20 years in Hong Kong "cool Lara" boutique store in the business evolved form of innovation, the small business operators with the largest market for the perfect discount together to promote the level of division of labor, vertical business franchising, import the most popular collaboration system, fashion brand, services, value for money into a business purpose, with complete logistics system and brand concept. "Cool Lara" has a perfect design, production, sales and service of three-dimensional body. Hui Cui world of pop elements, fusion of Eastern and Western culture, charm, elegance quality and lowest price to achieve the perfect combination, bringing its partners, business opportunities and huge profits.

Cool Clara in 2004 with the same brand jewelry industry with a strong background of cool accessories to achieve the perfect wave interconnect, co-founded Lara Cool Jewelry Co., Ltd. in Hangzhou, China established its regional strategic partnership between its application of advanced international management experience, improve join the system, all-encompassing fashion products, visit the Chinese market. Effort to build a century of Chinese lifestyle brand products industry, leading the fashion trend, create brilliant achievements.

From Blair went today, cool has always insisted on pulling in different brands and refuse to quick imitation and plagiarism rules, refused to Touzhi short-term operation of the brand vitality, continuously strengthen the brand cool Lara differences, to establish the basis of years of brand management.

Strategic thinking in the right: excellent brand positioning tree centuries, through 2005, steady, cool Lala has developed more than 200 stores, each store will have made a lot of money in sales. Miss Ho Guangxi in 2006 more, went to visit Hanoi, Vietnam, Hanoi region in one fell swoop to sign exclusive rights, as cool as a pulling point to the Southeast Asian market.

2006 is cool Lala emphasis on enhancing product quality, improve the brand connotation year, the company with the China Academy of Art, and Hangzhou Seven of Nine Ba Culture Communication Arts company for the full interpretation of the connotation of the brand cool Lala re-launched Cool on behalf of Lara distinctive logo, VI image, and store renovation program. Brings a contemporary new look to the customer intimacy. Lara shows cool corporate culture and brand affinity.

Cool Cool Lara Lara joined the Headquarters of Hangzhou jewelry Co., Ltd., is sitting on prime Qing Chun Road Hangzhou, the top 11 commercial center triumph of pure commercial office buildings. Only a hundred meters away from the West Lake. Hangzhou is located in China's market economy the most active center of the Yangtze River Delta, adjacent to the fashion capital of China, Shanghai. Mountain Paradise Silk, Shanghai International Fashion breath and pulse of innovation and a vibrant economy, pulling all the influence of the cool style, sophistication, simplicity inherent quality. The company has joined the department, marketing department, marketing department, planning department, the image of the Exhibition Hall and other departments. Brings together the various departments and a number of logistics centers experienced and passionate about the jewelry industry elite. For the various stores in China to provide consulting, joining, training, shop guide, operations support, brand promotion and design, sample, purchase, packaging, logistics, full-service.

Cool Lara stores mainly engaged in: jewelry, cosmetics, cosmetics, stationery, toys, gifts, couples, knitwear department stores, more than 4,000 species of ten categories of lifestyle products. National popular franchise, the entire opening counseling, professional training unified "one stop" strong logistics and distribution, e-commerce platform, stars, high profit return, the minimum threshold of the charges, will venture across the insight the most successful business model.

Lara is cool lifestyle products market in China is to break the expensive store brand marketing that is truly a stylish, sophisticated, poor quality, inexpensive is a classic example.