description

Slave Garments Co., Ltd. Zhejiang McKew is the Hong Kong Laifu. Eddie child clothing chain Co., Ltd. the only authorized production and marketing agencies. The company was founded in 2003, is holding dedication, innovation, beyond the business philosophy, in just a few years has created a set design, production and sales of modern medium-sized women's brands. The development of large and medium cities in the country, "Laifu. Eddie child" more than 200 specialty stores, the provincial level in the city set up a strong mall more than 40 special room. Brand interpretation Children under the Hong Kong Laifu • Eddie chain Limited Brands. Creative license in 1998, featuring designer brands from Taiwan, senior product planning throughout the year to create a lifestyle, perform colorful cultural life of the brand concept, reflecting the elegance of British culture, style, by color, fabric, style and details of the expansion . With a clear line of outstanding and elegant elegant gesture appeared in the China market quickly became fashionable, new favorite female intellectual. Focus on creating a certain quality of life and intellectual. Elegant. Fashionable women, has a certain aesthetic sentiment, and a unique way of life for the effort. New demands on the dress, you can match the freedom and substitution. The clothes into the personal lifestyle, strong adaptability, change several times a day everyday without clothes, from the office to cocktail parties, from the day of official business to business travel, that is required to work solemn generous, but also adapt to the holidays and leisure time easily free, and even work with a group of social and outdoor activities, to bring the city a great liberation of women, to take care of their basic needs from morning to night. Brand positioning Intellectual fashion women's wardrobe: The core consumer group :29-39 years (annual income of 50,000 yuan or more consumer groups, enterprises and institutions of middle and senior management personnel, civil servants, host, editor, professionals, office workers have many years of seniority, that urban middle class, white-collar rather than the younger generation. Price Location: Spring Summer 300-1200 400-1500 Yuan Yuan Yuan Autumn Winter 500-4800 yuan 450-1800 Consumer Market orientation: the large and medium cities, established City County mainstream business circles.