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In 2002, Pa Jieluo Sporting Goods Co., Ltd. started in Foshan, Guangdong, located in the fertile Pearl River Delta, Shunde City, the beautiful, the group's three sports brand, "Pa Jieluo" is one of a set of sports and fashion as one sports and leisure brands, seventy square meters of garden plants, hundreds of people in the design and development team and thousands of workshops, so our technology development, production scheduling, and other physical aspects of the formation of an unprecedented scale, all imported equipment to ensure products of higher quality, detailed and standardized management to ensure that the shipping time. Thus, the domestic market, fixed network and nearly one hundred stores one after another, the group buy is surging. Numerous well-known domestic enterprises have and we have established good cooperative relations. In 2004, Pa Jieluo the company to maintain industry leadership, sales hit a record high, toward the goal of world-class brands sprint ... ...

Product specialization, by nature, to compete in the sporting goods industry basis. Pa Jieluo companies to product development, as a continuous creation of records, record schedule. In 2002, the company established a local clothing and shoe company's first product design and development center, a self-developed Chinese sporting goods company; After several years of exploration, Pa Jieluo products from a single company of sports apparel, development to sports clothing, shoes, accessories, and other series to keep pace. The near future, Pa Jieluo brand is committed to becoming a world brand, the world's athletes and sports fans, professional sports products. Because of this enthusiasm, Pa Jieluo company has a large sports goods in China distribution network.

Behind every winning team is bound to have a set of effective management methods, Pa Jieluo company as well. In practice and exploration, the formation of a strategic plan for their own model and management system so that the smooth operation of Company unimpeded, rapid and decisive implementation of the strategy. Currently, Pa Jieluo company is establishing a nationwide information system ERP as a starting point, fully integrated product design, supply chain, channel, retail and other resources, the development of e-commerce, to further improve operational efficiency and brand image.

"Movement of you, my fashion!" Is Pajie Luo company set up its mind. Pa Jieluo company never give up any effort to achieve this mission. Unique corporate culture, Pa Jieluo every part of the company closely, and strive to forward the baton, so that all suppliers, distributors, service providers as partners, so that concerted efforts of all employees. Pajie Luo people believe: human beings have unlimited potential. Sports people more confidence, performance, and continuously develop their potential, beyond the self - we have the brand concept, and consistently put into practice! In 2003, Pa Jieluo monopoly in the country to establish franchise marketing system;

Today's Pajie Luo company, not only the creation of a sporting goods business, but also a healthy lifestyle communicator, facilitator. We are to accumulate from the self-confidence and grasp the historic opportunity given to meet the challenges of global markets and achieve Pajie Luo's mission!