LIXS, LIXS Fashion brand, LIXS Fashion, LIXS Official Website, From professional sports, but more stylish, more tend to daily life. The concept was to avoid the traditional sports model extended by the venue, by the time constraints of space, an easy exercise to promote the concept of random movement to promote arbitrary.

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Fashion Manufactory

Apparel business

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LIXS

Sports brands
www.lixs.com.cn

More than 999 fashion Sports brand stores all over the world. Distribution LIXS in us, LIXS in Canada, LIXS in uk, LIXS in Australia, Italy, France, Spain, Hongkong, China, Japan, Korea,. etc.

LIXS, LIXS Fashion, Sports brand2024-04-18 23:15:08

Vivifleurs sweet rabbit ears with a single temperament pointed tip buckle low-heeled sandals

The new leisure canvas shoulder Tote handbag

Autumn casual double pocket knitted woven stitching T-shirt dress

Vivienne Westwood Spring 2014 Ready-to-Wear

Roksanda Ilincic Spring 2014 Ready-to-Wear

Jil Sander Spring 2011 Menswear Collection

Ruffian Spring 2010 Ready-to-Wear Collection

Buckle belt buckle leisure leather belt$ 28

Daphne new leisure solid color printing deep lace cloth shoes$ 109

Daphne winter new suede female boots with a square side with Martin boots$ 369

Daphne winter hot rivets tide round head flat shoes short boots$ 139

Flat bottom personality ear plush decorative snow bootsSale: $ 119
Price: $ 199

description

Brand positioning

1) Positioning Background

Reference to changes in the overall tendency of sports apparel, sports and leisure increasingly blurred the boundaries of the state; is to lead and to meet the ever-changing new new production methods to meet the sports life, fashion, life, leisure, and diversification characteristics of the modern needs of .

2) Brand positioning: a new concept of sports equipment

LIXS new concept of movement is sporty and stylish upgrade

3) positioning Interpretation: from professional sports, but more stylish, more tend to daily life. The concept was to avoid the traditional sports model extended by the venue, by the time constraints of space, an easy exercise to promote the concept of random movement to promote arbitrary.

Target consumer groups

For the new era of change from LIXS, with new awareness, new lifestyle, requirements are constantly changing, constantly trying to try the new 16 to 27-year-old consumer group position; as the primary orientation led consumers over the age of 13 more wide range of consumer level.