description

Brand philosophy -

OHMINE --- comfortable and natural light and graceful Fashion is no longer just stay in the fashion pyramid, but the infiltration of every detail of life ... OHMINE clever individual color elements to fashion as sophisticated woman with classic dress together. Gentle, quiet in the individuality, while showing capable. With numerous brilliant but inadvertently play out in another extraordinary temperament, her steady stream of inspiration, to find the status quo in the same, dress in fashion again in the search for innovation, in innovation to meet the market!

Brand positioning - OHMINE for meeting friends, evening entertainment, campus life, the workplace, shopping, travel, and other occasions, reasonable prices, to maintain friendly neighbor, a more simple approach. Modernism tends to focus on practical and aesthetic integration, tend to emphasize a pure, simple, life, fresh, natural, sexy, easy and elegant state. Good for those who are friendly, lively and generous, independent self-confident, young, healthy, has a smile, but do not have much time to spend in the full-length mirror before the age of urban white-collar female fashion and design ...

Brand appeal - Independence, freedom, leadership, service quality and sensitive to fashion and modern women, OM represents the vitality of youth, fun way of life, vibrant and strong flavor of the times. Confident and lively personality as an independent urban women, rich and varied R & D, strong sense of rhythm, and vibrant, with the latest fashion trends, comfortable and easy with and on behalf of the world's fashion apparel.

Features - Pay attention to fabric and texture of a sense of comfort, fine workmanship, simple, soft colors, fashion, classic pop elements closely, rubbing as one, highlight the character theme. Jump and yet stable, with a distinctive contemporary focus on practicality and easy care, family wealth, combined with the emphasis on diversity, individuality.