description

VENI & VICI well-known brand is derived from the Italian men's fashion brand, in Italy 20 years of history (1985 - 2005), the third son in 2005 acquired by the Group of Jiangsu, started in 2006 in China (including Hong Kong) to expand operations work. Currently in China has entered the Jiangsu, Shandong, Henan, Hubei and other provinces a number of large department stores. Uphold the brand's Italian romanticism, blending modern Chinese style of dress and culture, emphasizing the concept of modern dress, which deduced VENI & VICI low-key luxury brand's unique style. Brand meaning VENI & VICI literal meaning is "I came, I saw, I conquered." Symbolizes a new era of young people to pursue freedom, the pursuit of fashion, eager to successful life experience. Meaning through the release of the external natural wear the life status of the inner personality, expressed in the huge modern city life and work of young people under the pressure of their own personality and temperament of the strong performance demands. Brand concept (overall): VENI & VICI brand advocates naturalistic way of dressing, highlighting use of clothing to carry fashionable men charm the spirit, and thus interpretation of the low-key luxury brand tone for fashion, individuality and good taste of the man to provide release really my dress space. The concept of brand development brand slogan (sales): with our sincere and thoughtful service and a unique brand of style to impress consumer demand, changes in men's consumption of wind direction, leading apparel consumption trend. (Brand development milestones) design concept (design): emphasis on fashion modeling and structural design, focusing on the description of fine detail, to create a low-key luxury clothing style, clothing formal beauty and respect for the inherent qualities of culture co-exist. Product Description windbreaker, jacket, jackets, shirts, T-shirts, sweaters, pants