description

Lords Group is the fashion industry with a large-scale and influence of the modern joint-stock private company with industry, garment, Trade, and other subsidiaries Kexiang 10, set series of clothing design, development, production, sales and foreign trade in one, while involved in operating high-tech industries. Total assets reached 320 million yuan, sales income of 2001 a total of 700 million yuan, profit tax 60 million yuan, for five consecutive years ranked among the sales, profits double hundred clothing enterprises. "Lords" series of costumes sold all over the national radiation overseas, good corporate image and brand reputation of excellence. Group adhere to the "people-oriented" development concept, through the hiring of world-class designers in command group design center, the introduction of a model teacher and the class suit and craftsmen, the foreign trade and management personnel, form a high-quality design, operation and technical team. Currently employs more than 3,000 companies, including more than 300 professional and technical personnel, more than 60 senior professionals. Group adhere to the "Pilot" production concept, sophisticated production equipment. In accordance with world-class standards, has invested heavily in the introduction of Germany, Italy, Japan, advanced equipment, combined into a high-performance suits and all kinds of apparel production lines. The company has modern standard workshop 35,000 m2, with an annual output of 6 million shirts, suits and other apparel 300,000 3,000,000 (sets) of capacity. Strictly implement the ISO9002 quality management system to ensure first-class product quality. Group's original "three-dimensional marketing" sales model, built by the shop, hall and agents across the country consisting of diversified marketing network across the country opened more than 300 stores, specialty shop, while relying on the brand appeal and network system, active clothing, uniforms business, is the appointed manufacturer of Ministry of Public Security police uniforms. Adhere to the direction of the brand management group successfully created the "Lords" China's first brand-name status. Lords Chenshan the well-known domestic market share has been ranked second; Ju European style, excellent quality, high-end suits are now the market; to "simple leisure, return to nature" as the design concept of the "Law Lords Reid "casual wear, was named the most fashionable men's brand in 1999/2000; investment acquisition of the Italian international top men's brands have started the operations in the country; new investment in the formation of high fashion shop, according to the international, high-grade, low-volume, fast degree requirements, the introduction of Japan's professional management, taking on Japan's famous clothing brand's processing business. Group adhere to export-oriented economic development and tech support industries try, under the international trade companies have formed a high fashion and woven and knitted simultaneously export production, management system. Group set up a cooperation with the Chinese Academy of Sciences Xiang Luo Zike Intelligent Technology Co., Ltd. and joint venture with the Housing Group set up "in house Information Technology Co., Ltd. Cheng", dedicated to the development of intelligent products for residential, business. Currently Kexiang Ministry of Construction Company has been building intelligent systems integrators qualification grade, good market prospects. Basically completed at the end of 2001 the company shareholding system reform, in order to achieve the industrial development of management to capital management foundation. In the new century, the Lords will uphold the "people-oriented, pursuit of excellence," the entrepreneurial spirit, continuous improvement and innovation in the wave of global economic integration, to a higher goal!