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Bruuns Bazaar in 1994 by two brothers, founded in Copenhagen, Denmark. Bruuns Bazaar is a Scandinavian fashion pioneer stage, it is the first show of Scandinavian and international style, so it gets all over the world love and recognition parties. Bruuns Bazaar's elegant and unique design make it first took to Paris in 1999, the Danish Fashion Week brand. The concept of a brand is a combination of history and the value of its surrounding, this concept has brought a series of leading trends. This series of high-quality customer enthusiasm and surprise.
Bruuns Bazaar has opened more than 30 countries around the world more than 1,000 sales outlets, including nine in Denmark, three in Sweden, three in Norway and one in France. Brand also in Asia, Japan, South Korea and Hong Kong to open outlets. In Japan and South Korea has a total of 10 sales outlets. Point of sale in Hong Kong now houses Seibu Seibu, Harvey Nichols. In December 2009 will be set up in Hong Kong, Tsim Sha Tsui iSQUARE 200 square meters of store sales.
Brand Style: Bruuns Bazaar is a modern international brand, with men, women, accessories and fashion spectacles. Its classic modern style plus it has a group of loyal customers that come from Scandinavia, Europe and other parts of the world. Bruuns Bazaar brand of clothes to wear, looks dynamic, personalized full. Its core is casual and elegant.
Brand concept: Bruuns Bazaar's design center in Copenhagen, Denmark, there is a high quality design team to do the trend, in addition to the quality of art other than the whole team has ported its own rich emotion in this brand. Bruuns Bazaa practical random and representative of the United States has restrained dress and attitude to life, there is neither age, race and geographical boundaries, while the concept can be implemented in all international designers. In any occasion, time, place can fully meet the needs of the public to become an indispensable part of life. Reliable quality, pleasant colors, fine details are Bruuns Bazaa most prominent features of the brand. Design and creative work Bruuns Bazaar Bruuns Bazaar also has a separate brand and another brand the young BZR, BZR is Bruuns Bazaar was founded in 1999, the successful launch of the brand. Since then, BZR has grown into an independent fashion brand. In August 2008 in Copenhagen Fashion Week to show its new 2009 Spring and Summer series release. Its core is a beautiful and comfortable.
Features: easy to wear, sports and leisure, elegance, complete with rich beautiful colors; typical, familiar, simple, simple, comfortable, durable; Scandinavian Scandinavian Wei Naya fashion, enduring eternal, creative, exciting modification and edge processing, value for money.
Product Positioning: Bruuns Bazaar's main target, aged between 20-45 years old, and its core customers between 25-30 years of age. They are a group of great importance to the main urban clothing personality. Product prices reflected on the quality and design of their differences. Suitable for home, work, sports and leisure wear. Casual fashion, the pursuit of high quality of life; provinces with high spending power and love in the modern leisure lifestyle, the European women and men. BZR slightly younger age of the object, aged between 20-35 years old, and its core customers between 20-25 years of age. Although the basic style is still an important element, but this series still contains the trend of fashion and on a quarterly basis. This concept has attracted a number of fashion sense of young people.