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Luokaweier (Shanghai) Garments Co., Ltd. was founded in September 2009, is committed to operating in Greater China region and the promotion of the United States as the heritage of hip-hop culture, street fashion brand "ROCAWEAR".
Brand: In 1999, the Hip Hop community King Jay-Z (Shawn Carter) set up a fashion brand ROCAWEAR, combined with Hip Hop culture, music, fashion elements and the two creative inspiration, success will be to create a refreshing sense of fashion. The product combines the men's, women's, children's clothing, accessories and other diversified series, the materials, fabrics and design ideas on the application of innovation, not only well received by many Western celebrities and loved by all the nouveaux riches, but also succeeded in leading the international fashion fashion community welcome.
The creation of years later, joined by international creative Rocawear style, its brand appeal far beyond national borders, an international well-known clothing brands. It has in the United Kingdom, Japan, Canada, South Korea, Russia, the Middle East set up branches.
Rocawear marketing strategy to target consumers continue to show: not only is the trend of the waves, and is leading the trend! And innovation, showing fresh face, with annual sales of more than 700 million U.S. dollars, Rocawear has now become a dominant way of life of the new fashion lifestyle clothing brand!